Want to make more $$ from your existing customer experience?

A conversion funnel audit is a structured review of your existing funnel and the full customer journey—from how leads enter your funnel to what happens after they buy. It covers email flows, funnel architecture, messaging consistency, and retention mechanics to identify exactly where revenue is being lost and what to prioritize first to fix it.

They're pretty closely related, and I cover both. A conversion funnel audit focuses on the specific paths a lead takes from awareness to purchase and identifies where they drop off and why.

A customer journey audit zooms out a bit further, mapping every touchpoint a customer has with your brand from first click to repeat buyer. This audit covers both, giving you a complete picture of where revenue is leaking and what to do about it.

This isn't a checklist review or a generic report. I go deep on four interconnected systems —messaging and positioning, email flows, funnel architecture, and retention mechanics. Together, they give me the full picture of where your funnel is underperforming and why.

Two weeks, start to finish. The timeline kicks off the day I receive your completed intake form and platform access—so the sooner you get me the keys, the sooner we get started.

At the end, you get three working documents designed to be a step-by-step roadmap for what to fix first, what to build next, and what to defer—prioritized by impact, not guesswork.

Nope. The Audit is a standalone engagement with standalone value. You can take the Roadmap and act on it internally, hand it to your team, or use it as the brief for a future Buildout with me.

Every lifecycle situation is different, but it's a safe bet that some flows were built, never truly worked, and haven't been revisited. They're triggering on outdated logic, missing key conversion moments, and leaving revenue on the table every single day.

The Audit will tell you exactly what's working, what's broken, and what's just sitting there doing nothing. If your flows are already dialed in, I'll tell you that too.

Traffic growth without conversion means you're spending more to earn the same. A better customer journey system multiplies the traffic you're already paying for. Exponentially.

If you're about to scale acquisition, there's no better time to make sure the backend can actually convert it.

Yep! The Audit gives your internal team a clear framework to build from, instead of managing tactics in a vacuum. I work alongside internal teams all the time, either by building the strategy they execute against or by identifying gaps they haven't had the outside perspective to catch.

You work directly with me from day one. There are no junior team members, no account managers relaying messages back and forth, and no handoffs. I do the audit, I build the deliverables, and I lead the Review Session. That's the whole point.

The Audit is built for founders and marketing leaders at established service businesses—typically $2M–$5M in revenue—who are already driving consistent traffic and have some email infrastructure in place, but know something in the backend isn't performing the way it should.

If you're pre-revenue or just getting started, this probably isn't the right next step. If you have a dedicated in-house lifecycle team and mature attribution data, you probably won't need the diagnostic—you need someone to help you build it.

Two things: a completed intake form and read-only access to your relevant platforms—email, analytics, funnel builder, and your CRM, if applicable.

The intake form covers your traffic, revenue, offers, goals, and known pain points. The more detailed your answers, the deeper and more specific your Audit will be. I'll send everything you need once the engagement is confirmed.

The better question is: what's your current system costing you every month?

For most businesses at this stage, a conversion funnel audit pays for itself. This isn't a feel-good exercise—it's a diagnostic built to find money that's already being left on the table and give you a clear plan to stop losing it.

Just $250 saves your spot on my calendar and initiates the 60-minute Diagnostic call. If, after that call, we both decide this is still the right fit, you'll receive a link to pay the balance, along with welcome and onboarding instructions.